Cedar Investment Management was founded by Choy-Soon Chua in 2018 who has over 25 years of global real estate investment experience across all major real estate classes. Choy-Soon started his real estate career in San Francisco, USA in 1995 with the highly respected sovereign wealth fund GIC Real Estate and further developed his expertise in Frankfurt, Germany and London, UK covering the European markets.

He then moved on to become the Chief Investment Officer of SEB Asset Management in Frankfurt, Germany, responsible for its global real estate allocation and investment in excess of US$12 billion, including spearheading the group’s investments into Asia from 2006 onwards on behalf of institutional investors.

Prior to founding Cedar, Choy-Soon had helped Wing Tai Holdings, a reputable real estate developer listed on the Singapore Exchange, to create and develop its real estate investment platform in launching their successful maiden overseas investments in Australia with 2 data-centers in 2017.

​Choy-Soon holds a Dipl. Ing. from the Hamburg University of Applied Sciences and speaks German and Mandarin.